Thursday, May 13, 2010

MBA - Marketing Strategy

The Marketing Strategy course for the MBA program opened my eyes to what is involved in effective marketing. It is a very in-depth and time intensive undertaking to create a marketing plan. The process helps clarify the current situation, goals and objectives, strategy, competitive advantages, implementation schedules, and evaluation controls. I'm going to begin applying what I've learned to the properties I have listed. Finding buyers in the current market has proven challenging and presents a good opportunity to get sophisticated in order to bring the best value to customers and clients.

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